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About us

As we transition to more greener lifestyles, Cycle Race was formed to bring back that feeling of freedom and elation when we first learned how to ride a bike. Bike technology has certainly advanced over the years, but the enjoyment of riding has never diminished. 

Cycle Race firmly believes that to facilitate change and rediscover that bike freedom, the team should strive to work with select, niche, passionate, e-bike brands who are relentlessly challenging the technological boundaries, purely for the benefit of society and the environment.

We endeavour to offer innovative British and European bikes and accessories to our customers along with providing best-in-class bike and cargo servicing via our certified Bosch Service Centre. 

Cycle Race, in a variety of different ways will always try to make a positive impact to our customers, the local community and beyond. 

As we begin the journey, the Cycle Race Team will firmly be driven by two simple principles:

'always strive to make a difference & treat all our customers as if they were family'.


Cycle Race Store Address                                                                                

274A-276 Upper Richmond Road West                                                       
SW14 7JE


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